Dr. Andreas Masouras – Communication, Marketing & Entrepreneurship Expert

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Andreas

Dr. Andreas Masouras Appointed to IIM Ranchi's EQUIS Accreditation Committee.

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Call for Submissions:
Encyclopedia of
Entrepreneurship in
the digital era

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Academic Leadership & Teaching

HOD of Communication & Creativity and MBA Programme Coordinator at Neapolis University Pafos

Research & Publications

Dr. Masouras is a prolific author with ten published books and numerous peer-reviewed articles. His Scopus-indexed research.

Global Academic Engagements

With a strong international presence, Dr. Masouras serves as Visiting Faculty at IIM Ranchi and Visiting Researcher at institutions

Professional & Social Impact

Beyond academia, Dr. Masouras actively contributes to professional accreditation bodies (EFMD, CIPR) and socials.

About Dr. Andreas Masouras

Leading Scholar in Communication, Marketing & Entrepreneurship

Dr. Andreas Masouras is a distinguished Associate Professor of Communication and Marketing and the Head of the Department of Communication & Creativity at Neapolis University Pafos.

Prolific Author & Scholar

Authored ten books, including the Scopus-indexed Entrepreneurship in Small and Medium-Sized Enterprises.

International Academic Presence

Serves as Visiting Faculty at the Indian Institute of Management Ranchi (IIM Ranchi) and Visiting Researcher at prestigious institutions.

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Publications

A Comprehensive Collection of Scholarly Works

Harmonizing Law & AI: Modern Challenges

Addressing the challenges of harmonizing law and artificial intelligence technology in modern

Institutions, Political Marketing, Elections: A Circular Relationship

The Circular Correlation Between Institutions, Political Marketing, and the Electoral Process

Prototyping Global Apps: A Digital Entrepreneurship Simulation

Prototyping mobile applications for international markets: A simulation activity for digital entrepreneurship education

ESG and HR: Business Responsibility & Human Resources' Role

Environmental, social, and governance of businesses and organizations and the role of human resources

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Προσεχώς Κυκλοφορία: «Navigating Simulations in Marketing for Strategic Success»

Dr. Andreas Masouras Delivers Insightful Lecture at IIM Ranchi on Qualitative Research Methods

Call for Submissions: Encyclopedia of Entrepreneurship in the Digital Era – MDPI

Dr. Andreas Masouras Appointed to IIM Ranchi’s Institutional Internal Committee for EQUIS Accreditation

Forthcoming Edited Volume: “Navigating Simulations in Marketing for Strategic Success”

Academic Leadership & Teaching

Research & Publications

Global Academic Engagements

Professional & Social Impact

Leading Scholar in Communication, Marketing & Entrepreneurship

Prolific Author & Scholar

International Academic Presence

A Comprehensive Collection of Scholarly Works

Harmonizing Law & AI: Modern Challenges

Institutions, Political Marketing, Elections: A Circular Relationship

Prototyping Global Apps: A Digital Entrepreneurship Simulation

ESG and HR: Business Responsibility & Human Resources' Role

Key Contributions to Academic Discourse

Integrating Simulation Tools Into Entrepreneurship Education

Understanding Competition and Diversity in Television Programming: Economic crisis & TV

Entrepreneurial Development and Innovation in Family Businesses and SMEs

Sustainable Growth Strategies for Entrepreneurial Venture Tourism and Regional Development

Handbook of Research on Future Policies and Strategies for Nation Branding

Global Developments in Nation Branding and Promotion: Theoretical and Practical Approaches

Managing Successful and Ethical Organizational Change

Real-World Tools and Scenarios for Entrepreneurship Exploration

Publications

Books

News

Leading Scholar in Communication, Marketing & Entrepreneurship